Features



Connecting patients with the right doctors.

Citra builds awareness of affiliated physicians, generates new appointments, and increases in-network transfers of care.

The referral process identifies patient preferences and matches them with physician profiles to ensure ultimate patient satisfaction.


Seamless Transfer of Care

Serving as a seamless extension of health organizations, Citra Medical Service Representatives (MSRs) respond to inbound physician referral calls. Our MSRs and RNs will instantly transfer patients to the facility or assigned program coordinator.


Accurate Referral Tracking

Follow-up confirmation materials are sent via secure messaging to notify the appropriate department and physicians.

Multiple Customized Platforms

Using responsive design, Citra’s online physician referral product works on any device — computer, phone, or tablet. The design of the WEB referral service can be customized to fit our clients website.

Detailed Search Fields

Physician profiles include demographic detail, education, specialties, interests, and certifications. Each health organization can choose the criteria to include for physician search fields.


On-Demand Updates and Personal Support

Accurate and up-to-date physician data is critical to running a successful referral program. We accept automated file loads at any frequency, including real-time, daily, weekly, monthly, or ad hoc. A personal Citra client support member will assist in implementing and maintaining the referral service.



Referrals are a Part of Any Interaction

Citra’s’ referral service is integrated among all services — allowing us to promote doctors as part of nurse triage, health management, post discharge, or any other interaction we have with patients.


Managing for Success

View, analyze, and gain insight into service performance with reporting that reflects campaign status, outcomes, and success trends.

Our Agents Search Physician Database Using 12 Criteria
  • Name
  • Specialty
  • Gender
  • Language
  • Hospital
  • Insurance
  • Participation
  • Practice
  • Service area
  • Interest
  • City
  • Zip code
Service Highlights

Identify and connect patients with appropriate and local healthcare resources.

  • Provider Facilities: Urgent care, clinics, pharmacies, etc.
  • Centers of Excellence: Orthopedic, bariatric, diabetic, etc.
  • Support Services: Crisis lines, rehab centers, etc.
  • Special Programs: Flu shot clinics, seminars, etc.
  • Screenings: Cholesterol, blood pressure, mammograms, etc.
  • General Promotions: Facility news, updates, etc.
Key Points

Increase in-network awareness: We make sure health consumers are aware of their appropriate and available services and physicians.

Improve cross promotion of services: We enhance patient’s experiences by informing them of the other relevant services available.

Integrated referral system: Incorporated with your health management services to coordinate appropriate